How to Attract New Patients to a Healthcare Practice | Carl White | # 36
Marketing Healthcare Professionals
How to Attract New Patients to a Healthcare Practice
Marketing a healthcare practice has become more competitive than ever. It used to be easy to attract clients as a doctor, dentist, or chiropractor. These days you need to be more strategic. On this episode of The Inside BS Show, Dave Lorenzo interview Carl White about this subject. They discuss organic growth and a healthcare practice. Join us.
Chapters:
00:00 Introduction to How to Attract New Patients to a Healthcare Practice
01:15 Why Carl Chose to Work with Medical Practices
03:20 Why Do Physicians Need to Focus on Marketing?
05:00 Besides Vitals and Health Grades, What Other Platforms Should Docs Focus On?
08:00 Should Medical Professionals Use Video?
12:00 How Does Carl Work with Medical Practices?
16:26 How Long Does It Take for Medical Practices to Attract New Clients?
23:55 How Can Medical Practices Attract More Referrals?
27:20 The Benefits of a Weekly Email Newsletter
32:00 Select Topics for Marketing Based Upon Questions People Ask You
34:10 What are the Things That Differentiate Carl’s Company From Everyone Else?
Carl White
Healthcare Marketing Expert
(847) 802-8479
whitec@marketvisorygroup.com
www.marketvisorygroup.com
About Carl White:
Carl White, founder of MarketVisory Group, focuses on helping independent private practices in healthcare build sustainable growth. Carl has over 20 years of experience doing marketing in healthcare. For much of his career he worked at Baxter and Hollister. He started MarketVisory Group 5 years ago so he can broaden his reach and help a wider variety of doctors, clinicians, and patients. Carl is a Duct Tape Marketing Certified Consultant. He lives in Northbrook, IL.
Marketing a healthcare practice has become more competitive than ever. It used to be easy to attract clients as a doctor, dentist, or chiropractor. These days you need to be more strategic. On this episode of The Inside BS Show, Dave Lorenzo interview Carl White about this subject. They discuss organic growth and a healthcare practice. Join us.
Chapters:
00:00 Introduction to How to Attract New Patients to a Healthcare Practice
01:15 Why Carl Chose to Work with Medical Practices
03:20 Why Do Physicians Need to Focus on Marketing?
05:00 Besides Vitals and Health Grades, What Other Platforms Should Docs Focus On?
08:00 Should Medical Professionals Use Video?
12:00 How Does Carl Work with Medical Practices?
16:26 How Long Does It Take for Medical Practices to Attract New Clients?
23:55 How Can Medical Practices Attract More Referrals?
27:20 The Benefits of a Weekly Email Newsletter
32:00 Select Topics for Marketing Based Upon Questions People Ask You
34:10 What are the Things That Differentiate Carl’s Company From Everyone Else?
Carl White
Healthcare Marketing Expert
(847) 802-8479
whitec@marketvisorygroup.com
www.marketvisorygroup.com
About Carl White:
Carl White, founder of MarketVisory Group, focuses on helping independent private practices in healthcare build sustainable growth. Carl has over 20 years of experience doing marketing in healthcare. For much of his career he worked at Baxter and Hollister. He started MarketVisory Group 5 years ago so he can broaden his reach and help a wider variety of doctors, clinicians, and patients. Carl is a Duct Tape Marketing Certified Consultant. He lives in Northbrook, IL.