Marketing, Sales and Business Strategy: Only The Name Has Changed | 178
Dave Lorenzo shares some changes he's making to his podcast and what they demonstrate about marketing, sales and business strategy. Season 2 Show 54 Episode 178
We grow and evolve or we die.
That is a universal truth in life.
Today's show is about change - why it's good and why you need it.
This is the perfect time for you to change what you're doing, adjust to the needs of your clients and make yourself happy. You can do all of those things at the same time.
In fact, this is precisely what good marketing does. It leverages your strengths and aligns them with the needs and the desires of your clients.
Here are five reasons to adjust your business strategy (we go into detail on the show).
Reason 1: Your clients no longer have a need or desire for your services. Blockbuster Video, Netflix | IBM: Computers vs. Consulting Services
Reason 2: You hate what you're doing. You're not leveraging your strengths.
Reason 3: The economics of the situation no longer work.
Reason 4: The ground has shifted under your feet. Pandemic? Recession?
Reason 5: Something pulled you in a new direction. Post-it notes.
Regardless of when you are listening to this episode of the show, this is the perfect time to evaluate what you are doing and make a change. It can be a gradual or a slow change. It doesn't have to be all or nothing.
ABOUT INSIDE BS
Dave Lorenzo has been podcasting for years but the latest evolution of the show focuses on taking you inside brilliant strategy, sharing insider business secrets and generally cutting through all the bull s#it in life and giving you the straight scoop on making a great living and living a great life.
If you know someone who would be a great interview subject for the show, reach out to Dave at 888.444.5150 or AskDave@DaveLorenzo.com
That is a universal truth in life.
Today's show is about change - why it's good and why you need it.
This is the perfect time for you to change what you're doing, adjust to the needs of your clients and make yourself happy. You can do all of those things at the same time.
In fact, this is precisely what good marketing does. It leverages your strengths and aligns them with the needs and the desires of your clients.
Here are five reasons to adjust your business strategy (we go into detail on the show).
Reason 1: Your clients no longer have a need or desire for your services. Blockbuster Video, Netflix | IBM: Computers vs. Consulting Services
Reason 2: You hate what you're doing. You're not leveraging your strengths.
Reason 3: The economics of the situation no longer work.
Reason 4: The ground has shifted under your feet. Pandemic? Recession?
Reason 5: Something pulled you in a new direction. Post-it notes.
Regardless of when you are listening to this episode of the show, this is the perfect time to evaluate what you are doing and make a change. It can be a gradual or a slow change. It doesn't have to be all or nothing.
ABOUT INSIDE BS
Dave Lorenzo has been podcasting for years but the latest evolution of the show focuses on taking you inside brilliant strategy, sharing insider business secrets and generally cutting through all the bull s#it in life and giving you the straight scoop on making a great living and living a great life.
If you know someone who would be a great interview subject for the show, reach out to Dave at 888.444.5150 or AskDave@DaveLorenzo.com