"Networking is hard, but if you make it fun, people will want to show up—and when they show up, business happens." – Tony Laurentano

On this episode of The Inside BS Show, Dave Lorenzo and Nikki G sit down with Tony Laurentano, a top intellectual property attorney and leader of The Fun Club in Boston. Tony shares insights on how lawyers and business owners can attract clients by being engaging, authentic, and—most importantly—fun. He discusses the importance of protecting intellectual property, why networking should never be boring, and how a sense of humor can be your greatest asset in business.

Whether you're a lawyer looking to grow your practice or a business owner wondering if you need an IP attorney, this conversation will provide valuable, real-world strategies to help you connect with clients and build stronger professional relationships.

Key Takeaways:

✅ The Best Lawyers Know How to Have Fun – Clients are drawn to attorneys who make legal matters approachable and engaging.
✅ Everyone Has Intellectual Property (IP) – Whether it’s a brand, invention, or service, all businesses own some form of IP.
✅ Trade Secrets vs. Patents – Deciding whether to patent an idea or keep it a trade secret is a critical business decision.
✅ AI and Intellectual Property – AI can assist in invention, but it cannot be listed as an inventor—only humans can.
✅ Networking is More Effective When It’s Fun – The more people enjoy themselves, the more they engage, connect, and do business.

🚀 Tony Laurentano’s Law Firm – Nelson Mullins - Call him: (617) 217-4624

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