Seven Stupid Sentences Salespeople Say That Screw Up Deals | 697
Salespeople are famous for having diarrhea of the mouth. They're famous for saying stupid things that kill their deals. Today, I'm gonna share with you seven stupid sentences that salespeople say that kills all deals.
You wanna avoid these at all costs. Wanna know what they are? Gotta join me for this edition of Your Daily Dose of Dave on the Inside VS Network. Hey now, I'm Dave Lorenzo.
I'm the godfather of growth, and today we're talking about the seven sentences salespeople say that kill all deals. Number one, let me be honest with you. Anything you say before let me be honest with you is going to be negated by that phrase.
Not only that, but your credibility is gonna be shot after you say that phrase, because it implies that you haven't been honest up to this point. The minute you say, let me be honest with you, the prospect subconsciously believes that you weren't honest before. You're killing yourself by saying this.
Stop it right now. Sentence number two that salespeople say that kills all deals. Have you got a minute? The answer to have you got a minute is always no.
I don't have a minute. Whenever I get a phone call and somebody says, they usually repeat my name, they say Dave Lorenzo, and I say yes, they say have you got a minute? I say no, and I hit the big red button and hang up on them. When you say have you got a minute, you're inviting the prospect to say no and hang up on you.
Instead of saying have you got a minute, what you need to do is lean into the reason why you're calling. The sales prospect answers the phone and they say their name. So if I were to answer, I would say Dave Lorenzo.
Then the salesperson should say, Dave Lorenzo, and then pause for a brief second and say, Dave, you're gonna hate me. This is exactly what you think it is. It's a cold call, but if you give me 30 seconds, I think I've got something that can really help you out.
Now, the reason that works is because it's not what they're expecting. You lean into the vulnerability of saying it's a cold call and you use the word help and you only ask for 30 seconds. So never say got a minute.
Always go right into what you have to pitch and lean into the vulnerability and disrupt the pattern that's going on in their mind. Sentence number three that salespeople say that kills all deals, I haven't heard from you. Well, of course you haven't heard from me, Mr. Salesperson.
I forgot all about you. I didn't even know who you were in the first place. I have no need for you.
I have no need for your service. This is what I think of when somebody tells me they haven't heard from me. If the person was interested in what you had to offer, they would have called you and you know it and they know it.
So saying I have not heard from you or I haven't heard from you, that reinforces the fact that they have no need for what you're selling. They have no need for you at all. You never want to say I haven't heard from you.
That's death being uttered by you on the phone. The fourth sentence that salespeople say that kills all deals, just checking in or just touching base. You might as well say just annoying you because that's what all annoying people say.
You're not their friend. You're not their buddy. You're not their pal.
You're not checking in. You're not touching base. I hear this all the time in voicemail messages and as soon as I hear it, I delete it.
If you're a salesperson and you get a voicemail, just hang up. Don't leave a voicemail message. You're wasting people's time and you're giving them the impression that you don't have anything meaningful to contribute.
A better way to go if you get somebody on the phone and they say why are you calling? A better way to go is just to state your intention. I've got something that's going to improve your productivity. I just need 15 seconds of your time.
Can I have 15 seconds to share it with you? And then boom, jump into whatever your pitch is. Don't say just touching base. Don't say just checking in.
Number five, can I send you some information? Oh my God, the salespeople who say this are amateurs. Nobody wants your information. You are the information.
If you're calling them, they're going to answer the phone. Give them the information when they answer the phone. Rather than sending generic information, ask them two or three questions and ask if you can customize your approach for them in an in-person follow-up meeting.
Sending information sucks. That's what people do when they're just checking off boxes and they're trying to put numbers of calls made on a call sheet. Amateurs send information.
Good salespeople don't even have information to send. A good salesperson will say I'm the information. Ask me any question you want, I'll answer it.
You need to see a demo? I will come over right now and share with you how this product can save you time, save you money, make you money, help you become more effective or more efficient. You're the information. Never ever say, can I send you some information? Number six, when can I circle back? First of all, anybody who says the words circle back deserves to get punched in the face.
Second of all, if you're asking them when you can follow up, they're going to say, hmm, when can you circle back? Let me see, how about the 12th of never? I never want you to circle back. If you don't have agreement on what the next steps are, then you shouldn't be setting some type of opportunity to follow up. Your whole purpose in a sales call is to agree on next steps.
Circling back to deliver next steps is an amateur move. If you've done things right, you have a very simple call to action. If it's an initial call, whether it's a cold call or a warm call or even an appointment, you're going to start off that call and you're going to say, I want to demonstrate something to you in 15 seconds or less.
If it's valuable, we can decide if it makes sense for us to speak again. You demonstrate the thing in 15 seconds and you say, so Joe, based on what you heard, does it make sense for us to have a meeting sometime next week? And then Joe will say, sure, I want to hear more. Let's set up a Zoom meeting for sometime next week.
You say, get out your calendar and you book the appointment. You never ever, ever go into that type of conversation asking the client or the prospective client when you should circle back, when you should follow up. And then number seven, I can give you a discount or if you buy today, I can give you a good deal or there is a discount available.
You never, ever discuss discounts. You never talk about pricing in that way. You're sharing value in exchange for financial compensation.
You never offer to discount a main fee. You never share that a product or a service can be had at a cheaper price. Once you offer a discount, the client will never respect your pricing policy after that.
The word discount should be removed from your vocabulary. If the client says, I'm sorry, I can't afford it. You need to focus on the value you're delivering and demonstrate how the value far outweighs the investment that they're making.
We don't talk about price. We don't talk about discounts. We talk about value.
We talk about investments. These are seven stupid sentences salespeople say that kill all deals. Never use these seven sentences.
I'm sure there's 700 things that salespeople say that kill deals, but these are the seven that are the most egregious. Well, these are the seven that are the most egregious that I'm thinking about right now. If you want more great information like this about how you can close more deals, how you can grow your business, how you can be more effective, more efficient, more productive, you gotta join me here every day.
I'm here every day at 6 a.m. Join me back here again tomorrow. Until then, I'm Dave Lorenzo. I'm the godfather of growth.
Here's hoping you make a great living and live a great life.